Urban Company is expanding its footprint in the smart home appliances market, refreshing its top-of-the-line water purifier lineup with the Native M3 Pro. Priced at ₹26,999, this premium RO purifier brings a host of quality-of-life upgrades—most notably a stainless steel tank, a sleek dot-matrix display, and a 3-year unconditional warranty and filter life.
Key Specifications
-
Purification Technology: 10-stage RO + UV + Alkaline + DualFlow Mineraliser with copper charge
-
Storage Tank: 6-litre stainless steel tank equipped with UV light
-
Water Recovery Rate: 60%
-
Smart & Display Features: Built-in power backup, real-time TDS and water usage tracking via the Urban Company app, and a dot-matrix display
-
Warranty & Maintenance: 3-year unconditional warranty and 3-year filter life (no service required for 3 years)
-
Price: ₹26,999 (down from ₹36,999)
Design and Build Quality: Thoughtful and Minimalist
The Native M3 Pro presents a refined dual-tone, minimalist aesthetic with minimal front branding, allowing it to blend effortlessly into modern kitchens.
-
Thoughtful Details: Urban Company has integrated front filter access so filters can be swapped without dismounting the unit. The water outlet and control strip feature built-in lighting, making it easy to dispense water in the dark without fumbling for buttons.
-
The Control Strip Quirk: The feather-touch glossy control strip is futuristic and allows custom volume dispensing, but it is prone to gathering fingerprint smudges. Because the built-in power backup keeps the unit active, attempting to wipe down the panel often triggers accidental water dispensing.
Performance & Water Quality: Refreshing, But Slow
-
Purification Accuracy: In testing over two weeks, the output TDS consistently remained within the ideal drinking range (around 50-150 ppm), and the water retained a crisp, refreshing taste throughout the month.
-
The Flow Rate Issue: One of the most noticeable pain points is the slow water flow. Filling a 1-litre bottle takes roughly 36 seconds, which can feel tedious when you are in a rush.
App Support and Dot-Matrix Display: Room for Improvement
-
App Capabilities: The Urban Company app provides helpful monitoring—such as input/output TDS levels, water usage, tank levels, and diagnostic checks. However, customization is severely limited (restricted primarily to adjusting preset dispensing volumes).
-
Dot-Matrix Display: While the new dot-matrix display adds a neat visual touch by showing greetings, city temperature, and TDS output while dispensing, it feels underutilized, lacking features like time/date display or custom personal notes.
Pros and Cons
-
Pros: Refined, minimalist premium design with robust build quality; hygienic 6-litre stainless steel storage tank; consistent, clean-tasting water; 3-year filter life and unconditional warranty.
-
Cons: Highly sensitive glossy control strip triggers accidental dispensing during cleaning; slow water flow rate; app controls are limited and the dot-matrix display feels underutilized.
Verdict
The Native M3 Pro is a well-rounded and robust upgrade that gets core water purification fundamentals right. If you value a sleek aesthetic, a stainless steel tank, and low-maintenance peace of mind with a 3-year warranty, it is a compelling premium choice—provided you don’t mind the quirks of its sensitive touch controls and slow bottle-filling times.
